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Thursday, September 27, 2007

WYTI Links: 09.28.2007

Just another dial-up week :) [But we're still extremely thankful for the internet we do have]
  • Is the Value Menu Really a Value? Comparing the Homemade Double Cheeseburger to The McDonald's $1 Version (via The Simple Dollar) This is a classic post. The post itself is intriguing. I think Trent conducted his "experiment" pretty fairly and thoroughly...and in my opinion, the health factor trumps price anyway. It's also amazing to read the comments and see how many people almost seem "offended" that even the cheapest thing on a fast food menu isn't that great of a financial deal. I guess we're still not ready to accept that something we've been told is a good deal is not really as good as it is presented. BTW, advertising is the only difference between Mickey D's and Trent's experiment. Equipment is a moot point (because homes already have cooking equipment and McDonald's billions served have more than paid for their burger presser). My guess is that they're still making dough off that $1 Double Cheeseburger (and an even greater % on those fries and drink). James, you have anything to add from behind the scenes we might not be aware of?
Have a great weekend...

1 comment:

JHDalton said...

Well, my days at McD's didn't really give me a lot to add here. I'd say Trent did a pretty good job of comparison. Obviously if we were to make our own food we could save money - that's true of any restaurant though, not just fast food. At fast food you pay for speed and convenience, as Trent said. However, I felt there were two ways he could have been more fair: 1) it takes more than 2 minutes to go to the grocery store and buy those items he needed. Don't count the time walking into the store at fast food and only count the time to place certain items in your cart in making your own; 2) Service at fast food restaurants is usually much faster than in his experiment AND the drive thru is almost always faster than getting out and going inside. Unless there is a bus parked outside, the drive thru will be quicker - that's experience speaking. Drive thru gets priority - they get the food as it comes that they can use, and since they take several orders while the first are waiting for food, you are able to jump ahead in line.

There are cheaper ways to eat than fast food (there will always be the 50 cent soup and 20 cent Ramen noodles). However, perhaps we need to compare apples to apples - McD's $1 cheeseburger is a deal compared to the price of similar burgers at other fast food restaurants.